Search and Local SEO

Search Engine Services

Is Google Recommending You?

People are searching more than ever. Get in front of customers when it matters most, and let clients find you.

Organic search is by far the most cost-effective and sustainable means of long-term client acquisition. Most of your potential patients will begin their search for your services with a Google search. If you run a medical aesthetics practice, search engine optimization (SEO) and local optimization (Local Search) should be at the core of your online marketing plan. Good SEO allows your brand to make an appearance at the exact moment when someone is actively searching for a product or service you offer.

Sounds perfect, right? OK, we’re about to get technical, so we’ll make this as easy to understand as possible. But know that good SEO is a precise and complicated process. It’s one reason, you need an expert to spearhead it.

We take an integrative approach to search services – a good search program incorporates specific website design and usability, dynamic content, pages that convert, and ongoing site maintenance. Your SEO strategy will be based on your geographic location, your ideal client profile, treatments you offer, and your level of competition.

What is Organic SEO vs. Local SEO

Organic SEO

Traditional SEO optimizes your website for a search term such as “Botox Chicago” or “Botox Lincoln Park.” On-site factors such as page coding, and off-site factors such backlinks to your site, determine your placement in the Google search results.

Local SEO

In most cases today, Google knows where a searcher is physically located and is able to serve hyper-local results to your search request. It's no longer necessary to search “Botox Chicago” or “Botox Lincoln Park.” The searcher can now simply search “Botox” in their phone and get local results based on their current location.

Free Marketing Analysis

Contact us for a website audit and competitive analysis of your top competitors.

While proximity is a main factor that affects which businesses Google serves up in a search result, there are many other important factors that will help determine your local search results rankings. The quantity and quality of your online reviews (review management), your authority score, your Google My Business activity, and the quality of your listings on other websites are just a few.

We’ll create a search strategy that includes both Organic SEO and Local Seo. Our software helps select the best keywords for your program, then month by month, we continue optimizing those terms.

Our SEO goal for you? Being on page 1 of a relevant Google search in one of the top 3 positions.

SEO Monthly Reports

Transparent Reporting You Can Understand

Whether you understand the ins and outs of how SEO works, we want to make sure you have a clear grasp of your SEO results!

We provide real-time reporting on your dashboard and regular updates to your email inbox. Based on your individual key metrics, we’ll keep you informed of how you are performing online through summary information. If you have questions, you’ll be able to drill down into more detailed information. Of course, we are always available to review any of your results. We’re paying attention too. We will continuously assess and adjust your SEO strategy to keep it in tip-top shape.

Marketing Experts For Medical Spas

Talk to us about your practice and let's see if there are some ways to improve your marketing program.
No hard sales pitches, we promise.

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