Plastic Surgeon Marketing | Medical Spa Marketing Optimizing for “cost” keywords can benefit your aesthetics marketing program in multiple ways. Firstly, Google favors numbers, particularly in featured snippets, which can improve your website’s visibility. Featured snippet listings, like the one below, increase the authority of your website, and thus help boost your search engine rankings. …

Should “Cost” Keywords be Included in Your Aesthetics Marketing SEO Strategy? Read More »

Medical Spa SEO | Plastic Surgeon SEO Missed the Memo? Updating Your Medical Spa Marketing Playbook for 2023 So, you’ve got the ambiance right, the treatments are top-notch, and your team is amazing. However, if potential clients don’t know about your medspa, you’re missing the core purpose of operating your medical spa. Staying updated with …

Medical Spa Marketing 101: Back to Basics and Beyond for 2023 Read More »

We all know that getting reviews on your Google My Business profile is important. They help a searcher make a value judgement about your business based on others’ reviews. Now that searcher can make that decision even faster – Google has added star-ratings to the review summary that shows up in your business knowledge panel. …

Google Reviews Are Now Even More Important Read More »